web push notifications - eCommerce Segmentation

What Does An Awesome Push Notification Look Like?

October 20, 2020 by Lucas

As mobile users, we likely all have a push message horror story or two. Like the time that news app sent you updates on the president of Zimbabwe’s election campaign at 4 am or the mCommerce app that seemed to be promoting their “final day flash sale” every day for two weeks. Yes, it seems … Read more

7 Major Benefits of using Web Push Notifications in eCommerce

October 6, 2020 by Lucas

Web Push Notifications is a powerful and effective marketing tool adopted by online businesses to reach out to and interact with their audience, keep them updated about any important information, announcing sales and offers, and eventually driving more eCommerce conversions. Email Marketing has lost its charm. SMS Marketing is almost dead. Push Notification has now taken over. … Read more