5 Marketing Automation Workflows to Skyrocket Your Ecommerce Conversions

marketing-automation

Many marketers actually forget that customer acquisition isn’t the only way to grow their online business. If you really want to make the most of your marketing budget and grow your eCommerce revenue and conversions, you’ve to start by converting more leads, getting more purchases from existing customers, and boosting your CLV. So how do … Read more 5 Marketing Automation Workflows to Skyrocket Your Ecommerce Conversions

10 Smart Ecommerce Personalization Examples That Boost Sales

ecommerce personalization examples

Its the year 202 and still if you’re not using eCommerce personalization, then you’re definitely losing revenue. In 2019 alone, businesses have lost nearly $756bn because of poor personalization techniques. But if you do the personalization right, you can make a huge profit. According to Gartner eCommerce stores that successfully implement personalization in their strategies … Read more 10 Smart Ecommerce Personalization Examples That Boost Sales

7 Ways Big Data Will Impact Ecommerce in 2020

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As eCommerce continues to grow, so does the data that is stored. eCommerce businesses are only able to utilize a fraction of that data. But that is likely changing this year, as data scientists are getting better and better at merging, standardizing, and analyzing. All of this will impact eCommerce businesses. What follows are the … Read more 7 Ways Big Data Will Impact Ecommerce in 2020

5 Ways to Segment Your Ecommerce Emails for Better Engagement

email-segmentation

The more relevant your emails are, the more likely they are to drive organic engagement. According to DMA, segmented and targeted emails generate 58% of all email marketing revenue, while Experian found that personalized emails generate 6x higher transaction rates. There’s no arguing with the data – segmenting your campaigns is guaranteed to increase your ROI. When it … Read more 5 Ways to Segment Your Ecommerce Emails for Better Engagement

Ecommerce Statistics to Guide Your Strategy in 2020

eCommerce-Statistics

Being up-to-date with the latest eCommerce trends is not just critical for online business owners today but also for those whose business is predominantly in-store based. As these latest eCommerce statistics show, the world’s commerce continues to move online at a steady rate, supported by several factors like improvement in infrastructure and the availability of … Read more Ecommerce Statistics to Guide Your Strategy in 2020

5 Ways to Increase Holiday Sales and Engage Your Customers

’Tis the season for businesses across the world to see the bottom line on their income statements  (profit and loss, or P&L) go from red to black! Christmas is just around the corner, and this is a great time to review your sales forecast goals and develop a strategy to meet them through your holiday campaigns. … Read more 5 Ways to Increase Holiday Sales and Engage Your Customers

Email Marketing Ideas for Christmas 2019

Christmas-Emails

Christmas is the best time of the year. People are full of expectations and hopes for miracles and happiness to come or stay. While marketers are full of hopes to break their selling record 😉 Today is the right time to start preparing for the holiday season and reach out to our clients with perfect … Read more Email Marketing Ideas for Christmas 2019

The Future of eCommerce: eCommerce Trends To Watch For In 2020

ecommerce-trends-in-2020

Monitoring eCommerce trends shouldn’t just be a hobby. Each trend needs to be analyzed and adopted in due course if it’s truly going to drive your eCommerce brand forward — otherwise, you run the serious risk of falling drastically behind your competition. As we move into 2020, here are 10 eCommerce trends to keep tabs on in … Read more The Future of eCommerce: eCommerce Trends To Watch For In 2020

Top 5 Must have Segments to Optimize your eCommerce Marketing

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Only 40% of marketers think they have their marketing in place. If you are part of the other 60%, this article is exactly what you need. Read on to know all about behavioral segmentation and how it can help you create a driving growth. It’s time to stop being spammy, stop throwing money on every single … Read more Top 5 Must have Segments to Optimize your eCommerce Marketing