Tips For Successful eCommerce Personalization Campaigns

ecommerce-personalization

We all know that personalization and customization can go a long way toward building a relationship with potential buyers. The thing is, personalization is so much more than just greeting the customer by name when they visit your website. That’s a great first step, but it’s not the only benefit you can get out of … Read more Tips For Successful eCommerce Personalization Campaigns

Why You Need To Connect Your Marketing Automation And CRM

Why You Need To Connect Your Marketing Automation And CRM

If your product messaging and value proposition is presented differently by your marketing and sales teams, it will create a confusing experience for your buyer. If your messaging is inconsistent, you risk alienating your contacts by losing their trust. To them, it might sound like someone is lying or that your team does not fully … Read more Why You Need To Connect Your Marketing Automation And CRM

14 eCommerce Personalization Techniques To Dominate Your Competitors [2021]

14 eCommerce Personalization Techniques To Dominate Your Competitors [2020]

eCommerce personalization done right lies in removing obstacles to purchase, and improving the customer experience. To use a famous marketing mantra: Whether it’s creating a personalized home page, a personalized product page, or personalized banners, the jury is in: personalization is here to stay. Here are our top eCommerce tips for you. Macro-level eCommerce Personalization … Read more 14 eCommerce Personalization Techniques To Dominate Your Competitors [2021]

5 Best eCommerce Marketing Automation Platforms

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According to the report, 67% of marketing leaders are already using at least one marketing automation platform and a further 21% planned to start using one in 2020. The main advantage of this platform is that it automates and simplifies many manual and laborious tasks marketers do. What is also important, with marketing automation software … Read more 5 Best eCommerce Marketing Automation Platforms

The 5 Best Analytics Tools for eCommerce Websites

The 5 Best Analytics Tools for eCommerce Websites1

Business owners and commercial eCommerce platforms recognize that now, more than ever before, analytics are an integral part of success. That’s because there are more than 110,000 eCommerce websites out there generating revenue of a meaningful scale. That doesn’t even include the smaller eCommerce businesses that are new to launch and grow. And they’re all … Read more The 5 Best Analytics Tools for eCommerce Websites

Use Customer Segmentation to Improve Conversion

Customers come in all shapes and sizes. They engage with brands differently, respond to varied forms of marketing, and exhibit unique buying behaviors. As a result, customer segmentation is vital. You need to understand the breakdown of your audience, so you can target them with the right content at the right time. But, with just 22% … Read more Use Customer Segmentation to Improve Conversion

Top 5 Must have Segments to Optimize your eCommerce Marketing

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Only 40% of marketers think they have their marketing in place. If you are part of the other 60%, this article is exactly what you need. Read on to know all about behavioral segmentation and how it can help you create a driving growth. It’s time to stop being spammy, stop throwing money on every … Read more Top 5 Must have Segments to Optimize your eCommerce Marketing

Top 6 Benefits of Using Marketing Automation for eCommerce

marketing automation for ecommerce

Ecommerce marketing can be extremely tedious, not to mention time-consuming. And this is where the marketing automation software comes into the game. When it comes to marketing for your eCommerce brand, automation can help you get a lot done in a lesser amount of time with better overall revenue. Seems like a win-win situation, right? … Read more Top 6 Benefits of Using Marketing Automation for eCommerce