5+ Ways to Boost Sales Through Marketing Automation

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It has become a widely recognized fact that the automation of marketing and sales processes increases the efficiency of business efforts. According to a Marketing Automation Report by the B2B Technology Marketing Community, 53% of B2B marketers are actively using marketing automation today, and another 17% are currently evaluating adopting it into their current strategies. … Read more 5+ Ways to Boost Sales Through Marketing Automation

5+ Shopify Marketing Strategies To Try This Year

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If you look beyond the standard advice that is Google and Facebook ads, there are a myriad of alternative ways to market your Shopify store that are just as effective (if not, more so) in boosting both brand awareness and product sales. Here are 6 of them, rated by difficulty and their potential impact on … Read more 5+ Shopify Marketing Strategies To Try This Year

5 Best SMS Marketing Examples for 2020

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SMS marketing is already a big deal, but in 2020, it’s going to be even bigger. According to Mobile Xco, 48.7 million people will choose to receive business SMS messages by next year, an increase of 23 percent from 2016. That’s a lot of customers, and if your business taps into the power of SMS marketing, you can get … Read more 5 Best SMS Marketing Examples for 2020

4 Best Use Cases Of Personalized Push Notifications

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The modern consumer desires a truly personalized experience, with timely, relevant messages delivered to them through their preferred channels, placing the power in their hands. The proliferation of smartphones and the explosion of application usage have created a phenomenal opportunity for marketers to adopt and implement personalized push notification messaging strategies. Mobile apps and push … Read more 4 Best Use Cases Of Personalized Push Notifications

Top 3 Ways to Use Push Notifications to Boost E-commerce Sales

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If you’re already up to the task of building a list of subscribers who’d like to receive web push notifications, you might be wondering what kind of messages will keep users engaged? Below are a few ways to maximize user engagement with web push notifications. Web push notifications are one of the easiest ways to bring users … Read more Top 3 Ways to Use Push Notifications to Boost E-commerce Sales

5 Best eCommerce Personalization Examples That Boost Sales

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If you’re not using eCommerce personalization, you’re definitely losing revenue. In the last year, businesses have lost $756bn because of poor personalization. But if you get it right, you can make huge gains. Gartner predicts a 15% profit boost by 2020 for those who successfully handle personalization in eCommerce. What is eCommerce Personalization? eCommerce personalization means showing individualized offers, … Read more 5 Best eCommerce Personalization Examples That Boost Sales

How to Build a Powerful SMS Subscriber List for your eCommerce Store

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You need a perfect storm of reputation, revenue, and referrals to whirlwind your business into a success. In the middle of running your business, maintaining your website, and perfecting your product, it can feel impossible to also find time to connect with clients. But connecting with clients is vital to increasing engagements, and engagements drive … Read more How to Build a Powerful SMS Subscriber List for your eCommerce Store

5 Clever Marketing Automation Examples Every Marketer Should Use

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Marketing automation is your company’s best friend. Actions that fall into the marketing automation category can help you streamline essential tasks and optimize the overall efficiency of your marketing campaign. From emails to exclusive content, marketing automation can help you manage your campaign and maximize your results. Given the myriad of benefits offered by this handy strategy, it’s … Read more 5 Clever Marketing Automation Examples Every Marketer Should Use

10+ Tips to Enhance Your SMS Marketing Campaigns

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Not all SMS marketing campaigns are created equal. There are some companies that fully integrate SMS marketing into their business strategy and others who see it as a side project. According to a survey by ScanLife, 89% of customers use their mobile phones while shopping, and 64% of Americans own a smartphone. Given this, which company do … Read more 10+ Tips to Enhance Your SMS Marketing Campaigns

Top 5 Best Conversific Alternatives

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Conversific is an analytics tool for Shopify that allows merchants to optimize their efforts and drive more conversion by collecting improved data. Conversific offers a good association between websites, marketing channels, and Google Analytics. It automatically pulls and updates data from many sources. There are a few drawbacks in Conversific such as their integration with … Read more Top 5 Best Conversific Alternatives